![]() ![]() In the span of 12 months, he has grown his team to over 25 full-time employees who are passionate members of the gaming community, and the agency has partnered with top gaming platforms like Xbox. Geordie Larratt-Smith joined Trailer Park Group in 2021 and now becomes senior vice president of Mutiny. He acknowledged the immense expanse of content and storytelling opportunity that comes with “supporting and expanding the rich worlds of games.” “Our largest clients are all doubling down in the gaming space, so it was a logical evolution to launch a dedicated global gaming division that is fully integrated and backed by Trailer Park Group’s specialized content production network,” Eiserman told Adweek.Įiserman continued that the group has ambitious growth plans, in terms of global clients and partnerships, planned for the near future. Rick Eiserman, CEO of the Trailer Park Group explained how games are becoming a leading form of entertainment, making it a critical aspect of the group’s offering. ![]() ![]() As an integrative creative agency focused on gaming, Mutiny will allow the Group to create content, campaigns and dictate market-moving cultures. Trailer Park Group, a global leader in entertainment marketing and content production, has launched Mutiny, a new gaming agency born from the group’s recent successes and growth in gaming practices.īy launching Mutiny, Trailer Park Group will be able to tap into what is predicted to be a $250 billion gaming industry by 2025. ![]()
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